(iTers News) - 4K TVs come out of nowhere. All of a sudden, worldwide TV makers look to 4K ultra definition technology for a next generation of growth catalyst.

As 3D and smart TVs have done less than they expected to revitalize long-idle TV demand, world top-tier TV makers are pinning their hopes on the 2160p ultra-definition TV that carry more than 8 million pixels, four times that of a 1080p full HD TV.

At issue is now how fast to build up a whole manufacturing and service ecosystem that can allows consumers to enjoy a wide availability of 4K contents on a native 4K display TV at an affordable price.

 Stream TV Networks of the U.S. comes out with a groundbreaking solution -2160p 3D without glass technology -in what it said would help all players in the whole 4K TV ecosystem from broadcasting stations to content providers to device makers to get themselves ready for immediate roll-outs of their 2160p product offerings.

“We are a problem solver. You might have a lot of information about 84-inch 4K TVs here at IFA 2012. The 4 panel has a 4k x 2K resolution, or 8 million pixels. The problem is there is no native 4 content. The panel has tremendous amounts of pixels, but not content. What are consumers supposed to do? Do they have to wait another 10 years before they have native 4K content?,“ said Mathu Rajan, CEO with Stream TV Networks.

Added he, “We have a solution. Consumers don’t need to wait  10 to 15 years to get native 4K content. We have a technology that can convert 2K content into native 4K.”

Adding extra pixels  

Built with what’ s called SeeCube technology, a real-time automatic conversion algorithm, the 2016p 3D without glass, or called as Ultra-D 2160p technology is a sibling of its proprietary Ultra-D technology that converts 2D content into glass-free 3D content.

What Stream TV Networks has done with the technology was to build a 60-inch native 4K x 2K display TV, which can convert 1080p 2K content into 4K content.

The Ultra-D 2160p technology is nothing like a sort of 4K up-scale chip. Unlike other 4K upscaler that copies pixel information and then, artificially amplifies or makes them bigger, the Ultra-D 2016p technology uses the disparity between images to output higher resolution image than source content.

For example, the Ultra-D 2160p technology analyze inputted 1080p pixel data and then create and add , or interpolate large amount of extra pixels between them to output them in 2160p glass-free 3D format.

“The up-scaling technology is good for enhancing image quality, but that can’ t match that of real native 4K image. You can never say the up-scaled 1080p is the equivalent of 1080p full HD Blu-Ray, ” emphasized CEO Mathu Rajan.

The implications of the Ultra-D 2160p conversion technology are huge for TV industry. Instead of spending the next 10 years to build a complete ecosystem for 4K content creation, broadcasting and transmission, broadcasting stations and content providers can use their existing broadcasting equipment to roll out 4K content by taking advantage of the Ultra-D 2160p technology

Plentiful roll-outs of 4K content  

For example, Stream TV Networks plans to offer SeeCube Mass Server to allow content providers, movie studios, game developer, and broadcasting stations to roll out 4K content based on their existing production system.

The technological implication does not stop there. As the Ultra-D 2160p technology can be used with a wide range of devices from TVs to notebook PCs to smartphones, there should be a proliferation of true native Ultra-D 2160p smartphones , all-in-one PCs, tablets, and notebook PCs.

Headquartered in Philadelphia, U.S, Stream TV Networks is better known for its Ultra-D glass-free 3D technology that comes together with an optical lens, SeeCube software algorithm and other middle-ware.

The company is now aggressively working together with Chinese TV makers like Hi-Sense and Pegatron to make its Ultra-D 3D without glass technology a de facto standard for global TV industry.

Video & Photo by JH Bae